The Programme

14 sessions. Two weeks.
A different communicator.

Every session follows six deliberate steps — insight, science, real-world examples, practice challenge, simulation, and review. Persona-tailored from day one.

Available soon

AmplifyU is coming to App Store & Google Play.

How it works

Built around you from the moment you begin.

AmplifyU doesn't give you generic advice. Before your first session, the programme learns who you are and what you need — so every scenario, example, and coaching note is shaped around your world.

01
Four reflections
What holds you back. Where you want to grow. Where you are right now. Where you want to be in 18 months.
02
Your world, selected
Individual Contributor, Project Leader, People Leader, or Senior Leader. Your scenarios are shaped around your reality.
03
Your profile, built
A personalised communication profile: your development focus, your programme structure, and your first session — ready immediately.
04
Begin Day 1
15 minutes. Six steps. Real coaching. Awareness is the first move.

Built on evidence

Every session is grounded in science.
Every example is drawn from the best.

AmplifyU isn't opinion-based coaching. Each module is built around peer-reviewed research and cognitive science — then brought to life through the people who've mastered it in the real world.

Cognitive Science

The Feynman Technique

If you can't explain it simply, you don't understand it well enough. The foundation of Day 1 — clarity as the ultimate form of intelligence.

Memory & Attention

Miller's Law

The human brain can hold 7 (±2) chunks of information at once. Every precision and editing session is built around this — say less, land more.

Learning Theory

Cognitive Load Theory

When working memory is overloaded, comprehension collapses. AmplifyU teaches you to reduce cognitive load in your listener — so your ideas land faster and stick longer.

Vocal Psychology

Prosody & Processing Fluency

Easy to hear means easy to trust. The science behind why pace, pause, and pitch change how people receive — and remember — what you say.

Narrative Science

Dual Coding Theory

Stories activate both verbal and visual channels simultaneously. Facts alone activate only one. The reason stories move people — and data alone rarely does.

Career Research

The PIE Model

Harvey Coleman's research shows performance accounts for just 10% of career advancement. Image and exposure — how you're seen and who sees you — account for the rest.

Memory & Attention

Miller's Law

Personal Brand Science

The Halo Effect

Cognitive Science

The Feynman Technique

Learn from the masters

Each module draws on real examples from people who have mastered these skills at the highest level — so you see exactly what great looks like in practice.

David Attenborough Narrative Transportation · The art of making people feel inside the story
Jensen Huang Executive Presence · NVIDIA · Turning complexity into conviction
Richard Branson Personal Brand · Building a identity that becomes a movement
Coco Chanel Iconic Signals · How consistency of vision becomes an unmistakable brand
Taylor Swift Connection & Storytelling · The master of familiarity, narrative, and loyal audiences
Morgan Freeman The Pause · Measured, deliberate speech with zero fillers

14 sessions. Two weeks that change how you're heard.

Each session takes ~15 minutes and follows six steps: insight, science, real-world examples, practice challenge, AI simulation, and review. Persona-tailored from the start.

Week One
Voice, Clarity & Structure
The foundations of commanding communication.
1
Clarity
Speak Clearly
2
Voice
The Voice Advantage
3
Credibility
Eliminate Fillers
4
Editing
Short Sentences
5
Framework
Structure: PRE
6
Composure
High-Stakes Conversations
7
Integration
Week 1 Review
Week Two
Storytelling, Brand & Ambition
Communicate with impact, presence, and purpose.
8
Storytelling
Narrative Transportation
9
Rapport
Connection
10
Impact
Performance
11
Presence
Brand Identity
12
Nonverbal
Influence
13
Visibility
Exposure
14
Capstone
Amplified

A Private Coaching Programme

Ready to begin?
Your programme is waiting.

Persona-tailored. Science-backed. 15 minutes a day.

Coming to App Store Google Play — Coming Soon